PAUL BENNETT - Designing Details

The video game me some tips in design and also some knowledge about how to design for specific marets. I found it interesting when Paul said "pick battles big enough to matter, but small enough to win" and also the idea of bringing together small to make a big difference.

The idea of looking at human interactions with everyday life was interesting eg. using the street poles to rest the trolley on, and wrapping the teabag string around the handle of the mug as subconcious design we all create.

some other points to remember are looking wide for more oportunities and putting yourself in the consumers shoes to realy feel what the market needs. eg. the ikea designer sitting under the table to later design an under table storage system for kids.

5/10

YVES BEHAR - Designing objects that tell stories

The video raised some very interesting issues, from products with new experiences, value adding products to users and humanistic technology. The jaw bone was a great example of this, being a product designed for the human head it needed to not only perform its function but also be humanistic in a way and look good, otherwise there would be no point in having it on your face.

Yves talked about how design is never done and how there is always stuff like packaging and the website and advertising that will have to be done after the product is finished. It makes me realise the extent to design in every aspect.

i liked the bottles which not only held healthy water but also had many subliminal messages involved in the design. The idea of calling the product 'why water' was an example of this subliminal design as the bottle was shaped liike a 'Y' but also because this is a very important question for children which they ask alot. the ability to play with yor bottles and connect them together after finishing the drink added 'value' to the product in the users eyes and made it more than just a drink.

The video has lots to learn form in terms of designing for humans and the value that designers put in to the designs which affects the value to the user.

7/10

TASK 3: Product Sketching

CAFE BAR -

Designer: Nielsen Design Associates, Sydney, Australia, from 1970-1972

Year: Made 1977-1980 by Cafe Bar International, A division of Burns Philip & Co Ltd, Sydney, Australia.

This redesign of the Cafe Bar 'Mini' drink dispenser, was the first to be deliberately styled to meet growing consumer demands for a machine that fitted contemporary office 'aesthetic' : round corners, large simple knobs, orange plastic housing.

See this at: http://www.powerhousemuseum.com/collection/database/?irn=102226

'EXPO SOUND'

Designer: Grant & Mary Featherston, Melbourne, Victoria, 1966.

Year: Manufactured by Aristoc Industries Pty Ltd, Victoria, 1967-1970

'Expo Sound' chair formed from one piece of moulded polystyrene foam and covered in orange wool fabric. The headrest, back and base constructed in one continuous circular form, the head and back scooped out creating a surrounding effect. The headrest and back feature buttoned upholstery. A circular seat of polyurethane is set into the base of the frame. The underside of the base is fitted with a circular wooden ring. Two speakers are fitted to the internal shell in the head bolster and two circular panels or the speakers are visible on the reverse of the back.

see this at: http://www.powerhousemuseum.com/collection/database/?irn=55635

CYCLONE IND. GARDEN PRINING RANGE

Designer: Cyclone Industries

Year: ???, Manufactured by Meridian International

The Cyclone Garden Pruner Range is an innovative set of hand trimming tools designed to provide the professional gardener or home enthusiast with the ultimate in high quality cutting performance.

See this at: www.cyclone.com.au

REFERENCE:

Powerhouse museum, http://www.powerhousemuseum.com/collection/

ROSS LOVEGROVE - Organic Design

The video opened my eyes to new ways of thinking about design, from the world of micro (magnified inages of cells integrated into design) to the idea of designing for the future with "fat-free" or "lean and efficient" poducts that satisfy the need without trying to look fancy but manage to be different.

Ross talks about moving towards new materials such as types of polymers that dont necessarily look good but work, which is his main aim. Its also interesting when he says "how can i design a phone in three weeks then i look at dinosaurs that evolved in millions of years". This is a very true message that emphasises the idea of products adapting to new ideas and environments.

The video was an interesting insight into design through instinct to create products that behave like and almost imitate nature for a different and purposeful outcome.

8.5/10

DAVID KELLEY - human centred design

From watching the video i was inspired to learn more about what the future holds and what will be possible as a new age of design is tapped into. I found it a great insight into what to expect from design and also where to start in terms of designing a product. His comments about design being human centred and built for us humans helps me to begin design for the future.

I was amazed at some of the technologies talked about in the film from the liquid crystal displays which act as a door or curtain to the idea that in the future cubicals will be very much user friendly and interactive with not only the physical side of work but also the emotional and the mental aspects of working in a group environment.

It was interesting to see and find out that more and more emphasis is being put on working prototypes and in particular videos of the working prototype to show clients as it is a great way to advertise all aspects of the product and what it is capable of. By showing people interacting with the product the video helps clients to understand exactly how the product is used by consumers.

Overall, the video was an interesting and informing experience that inspires me in my process of learning to design.

8/10

TASK TWO - MOTOROKR S9

MOTOROKR - S9 - BLUETOOTH HEADPHONES

DESIGNER - Motorola

MOTOROKR S9 seamlessly integrates wireless mobile music and calls. Combining behind-the-head wearing style with innovative music and call controls, the MOTOROKR S9 is a must have for anyone who lives an active lifestyle.

LINE - The headphones incorporate a very sleek and stylish wavy line shape as it matches the contours of the head and makes for a better fit. it also improves aesthetic appeal and gives the headphones life.

BALANCE - A balance in not only weight and proportion but also colour and style make for a aestheticly pleasing and well balanced headgear that will now irritate the consumer.

CONTRAST - The contrasting colours of black and red liven up the sleek design and work well together to create a balanced colour and texture. Black is a good outside colour for the headphones as in the advertisement it says you'll hardly know ther are on and as black doesnt stand out this will also be relevant.

FORM - lightweight design makes for a comfortable and non-irritating head piece. innovative design in music playing and sound projection/blocking make the headphones very ergonomic in their use. Comfortable rubber earpieces mould to the ear to fit 'snug'. Curved shape bends to match the contour of the head giving the feeling like its not even there but also holds them on at the same time.

Integrated controls on the headphones helps the consumer to change songs without having to reach into their pocket. Wireless function gives ultimate mobility and removes the unwanted cords that conventional earphones use.

COLOUR - black and red colours create a good contrast that gives the headphones style. black is a good colour to hide the headphones against the head if need be.

TEXTURE - A smooth finish not only looks good but also feels better on the head and doesnt scratch at all. Smooth texture also glides over hair and stops it from being pulled out as rubber would.

PROPORTION - The headphones are well proportioned and therefore will sit on the head nicely. most of the mass is at the back but is supported by the curved shape and the wrap around ears.

More info at:

• http://direct.motorola.com/ens/s9/Headset_Feature.asp
• http://direct.motorola.com/hellomoto/us/s9/
• www.youtube.com/watch?v=KAV1vMM28fg - REVIEW

TASK ONE - SHAPE OF A SCENT

From smelling the scent i imagined it to be on a young girl as it had a quite sweet and immature smell to it. It was very flowery and i thought was a morning smell. I created the bottle as a flower type shape which is bursting out as if its waking up to the fresh morning air but it also not too serious/ellegant as it didnt seem to be a mature smell.